Future Man: A Futuristic and Sophisticated Brand Design by Green Gold

Breaking Away from Traditional Health Products with Wisdom and Science Fiction

Green Gold, a renowned company serving health and women's fashion, has unveiled their latest brand design, Future Man. Inspired by astronauts and the elements of transparency, reflection, and colorful luster, this design aims to depict wisdom and science fiction in a unique and captivating way.

Future Man stands out from other brand designs with its innovative approach and distinctive features. Green Gold's intention was to create a woman who embodies both sci-fi and intelligence, breaking away from the traditional image associated with health products. By using an astronaut-like medium and an indescribable wisdom, Future Man challenges the norms and expectations of the industry.

The realization of this design involved the use of high-key photography techniques, combined with a monochrome background for lighting effects. The use of flash added depth to the images, resulting in visually striking compositions. All the photos were shot on Canon 5D Mark III cameras with 125mm lenses, and post-production was done using Photoshop and Lightroom.

Future Man is not just a visual representation; it is an interactive experience. The images have been released on Green Gold's official website, effectively conveying the high-level and dignified sense of the product. Through the power of the internet, this design is reaching a wider audience, allowing more people to understand and appreciate the unique qualities of Future Man.

Green Gold's research for this design focused on finding ways to differentiate the product image from the market. Extensive studies were conducted on the use of color and clothing to convey a futuristic presentation. Given that the product primarily emphasizes brain development, the inclusion of astronaut elements was a deliberate choice. The clothing styles and accessories were carefully selected based on the synthesized research, resulting in a visually stunning design that incorporates silver and blue hues.

Despite the challenges posed by the traditional market concept and established impressions, Green Gold boldly embraced a storytelling approach for Future Man. By challenging the norms and expectations associated with health products, this design aims to reshape the market's perception and create a lasting impact.

Future Man, created by Green Gold, has been awarded the prestigious Bronze A' Design Award in the Photography and Photo Manipulation Design category in 2022. This award recognizes designs that demonstrate outstanding creativity, resourcefulness, and technical skills. Future Man's incorporation of best practices in art, science, design, and technology contributes to improving the quality of life, making the world a better place.

Images:

Image #1: Photographer Kai-Chieh Chang, Future Man, 2020

Image #2: Photographer Kai-Chieh Chang, Future Man, 2020

Image #3: Photographer Kai-Chieh Chang, Future Man, 2020

Image #4: Photographer Kai-Chieh Chang, Future Man, 2020

Image #5: Photographer Kai-Chieh Chang, Future Man, 2020